Projects

From organizing a national conference to data platforms, each project brings together institutions, strategy and execution.

Moda do Dia home page with the category menu, a sale banner and the brands it sells
E-commerce

Moda do Dia

Coutinho Companhia's e-commerce, which I lead: a storefront for official listings of lingerie, activewear, swimwear and socks from well-known brands, with checkout on Mercado Livre or Amazon and shipping across Brazil. The store is a MercadoLíder Platinum seller and won the 2026 Mercado Livre Award in Fashion.

  • MercadoLíder Platinum
  • 2026 Mercado Livre Award
  • Mercado Livre and Amazon
  • Salto (SP) and Extrema (MG)
modadodia.com (opens in a new tab)
Rodney with the Mato Grosso do Sul delegation in front of the SDG panel at the 1st National SDG Conference, in Brasília
Photo: Campo Grande City Hall
2030 Agenda

1st National SDG Conference: Mato Grosso do Sul stage

I co-organized the state stage, held on May 20, 2026 on the UFMS campus in Campo Grande, as a member of the organizing committee appointed by Ordinance No. 850-RTR/UFMS. The stage chose the MS delegation that took proposals to Brasília, where the national conference gathered 727 delegates and approved 75 proposals.

  • Organizing committee
  • UFMS
  • 727 delegates
  • 75 proposals approved
See on the Campo Grande City Hall site (opens in a new tab)
PulseGov login screen with the title “The real analysis of how the election went”
Data intelligence

PulseGov

A platform that turns official TSE data into clear insight for decision makers: results by precinct and zone, campaign spending, maps, coalitions and cost per vote, comparing 2020, 2024 and 2026. Built by Ego Criativo, with protected access and LGPD compliance.

  • Official TSE data
  • Electoral maps
  • Cost per vote
  • LGPD
pulsegov.vercel.app (opens in a new tab)
Nolan Chart home page with the headline “Suas ideias vão além de esquerda e direita” and the candidate map
Political education

Nolan Chart

A political orientation test built by Ego Criativo, with no ties to parties or candidates. It has 30 statements that produce two scores from 0 to 100, for personal freedom and economic freedom, and a map with 6 candidates for 2026 and 19 parties. The PDF report requires specific consent, in line with the LGPD for sensitive data.

  • 30 statements
  • Two scores from 0 to 100
  • 6 candidates and 19 parties
  • LGPD
diagramadenolan.vercel.app (opens in a new tab)
Rodney smiling in a StartupMS T-shirt with a laptop in front of a graffiti wall
Entrepreneurship

StartupMS

I presided over the Mato Grosso do Sul startup association from 2014 to 2016. During that time, the organization grew its membership base by 50 and held more than 30 events, including the Startup Weekends in Campo Grande and Rio Branco.

  • Presidency 2014-2016
  • +50 members
  • 30+ events
  • Startup Weekend
Rodney and colleagues in “Menos impostos #JuntosFaremos” T-shirts in a TV show studio
Tax advocacy

Feirão do Imposto (Tax Freedom Day)

As Feirão do Imposto Coordinator at Conaje, I helped take the young entrepreneurs' tax education campaign to the streets, TV and radio.

  • Conaje
  • Tax education
  • National mobilization
National SDG Movement home page presenting the 2030 Agenda
Communications and sustainability

National SDG Movement

As a National Councillor, I connect communications and mobilization for the 2030 Agenda. Ego Criativo builds and maintains the national portal, bringing together information about the SDGs and the movement's state chapters.

  • National portal
  • 2030 Agenda
  • Development and maintenance
movimentoods.org.br (opens in a new tab)
Home page of the National SDG Movement in Mato Grosso do Sul
Communications and regional action

Mato Grosso do Sul SDG Movement

I coordinate communications for the Mato Grosso do Sul chapter. Ego Criativo builds and maintains the state portal, highlighting local actions, news and initiatives aligned with the Sustainable Development Goals.

  • Communications coordination
  • Mato Grosso do Sul
  • State portal
ms.movimentoods.org.br (opens in a new tab)
ABIPI portal highlighting innovation, research and internationalization
Internationalization

ABIPI Sorocaba Internationalization HUB

Business Marketing Specialist leading the “Marketing and positioning for foreign markets” module, preparing companies to sell abroad.

  • Business marketing
  • Positioning
  • Foreign markets
abipi.com.br (opens in a new tab)
ABIPI home page, the institution represented on its digital channels
Digital communications

ABIPI: digital channels

Launch and management of the agency's Instagram, LinkedIn and YouTube, communicating innovation and the triple helix among companies, universities and research centers.

  • Instagram
  • LinkedIn
  • YouTube
@abipibrasil (opens in a new tab)

Have an agenda that needs to get off the paper?

The first conversation is directly with me, no middlemen.